How are we going to pull all of this off? Well, the same way that we know how to do all of this in the first place.
My university degree major was in real estate development, but I also had minors in urban planning and sustainability. My passion is EDM and the PLUR scene. I've been living and breathing this stuff my whole life.
I have personally invested $1.5 million dollars into this project since 2006.
Back in 2008, I almost had two venture capitalists about to invest $13.5 million dollars each into Vertical Agriculture and a festival to fund them. They backed out when the economy went into the Recession.
I graduated with a real estate degree in 2008 and that was the hardest industry hit by the bad economy.
That's when I decided to pursue my love for music while the economy recovered.
My best friend, Kahu, agreed with me and has invested almost every second of the past 10 years to help me take this vision to the next level.
His girlfriend, Brooke has quit her job to support us with business and project management tasks. Plus, she cooks the BEST plant-based, vegan meals anyone has ever eaten!
Here are some candid photos of the three of us and our rave family at EDC over the years: